Towards a Formulaic Poetics of Contemporary Public Rhetoric: A Candidate's Prosody
Building on a 'formulaic poetics' framework presented to previous ICH conferences (2006 and 2007), this paper assumes that we may treat public language as a species of poetic performance. It will pursue close readings of the rhetoric of several recent election candidates, asking how relevant it may be to apply concepts of prosody or verse form when analysing political rhetoric. If the language of politics is versified in some sense, how does that in turn reflect on its grammatical and ideological potentialities?
Keywords: Rhetoric, Formulaic Poetics, Prosody, Politics, Public Relations
Dr. Tom Clark
Lecturer, School of Communication, Culture, and Languages, Victoria University